On the Web site to make money on advertising in the end work?

On the Web site to make money on advertising in the end work? I have a lot of posts has been a strong proponent of running their own e-commerce Web site. Some people may be misunderstanding, the site not to make money on advertising. In fact, advertising is the site of one of the profit model approach, not instead of, but difficult. Web site do to attract traffic, and then selling advertising, the threshold is not high, with a lot of head CMS software free of charge, or collect around to collect some of the content of ads placed on the code, it has been done. Cigarette want to make money in this way, it can be done. Would like to make a living or even to grow more difficult. E-commerce site running, we assume that your conversion rate is one per cent, 100 traffic, there is a person to buy your product or service, your profits should be at least a few dollars now. General on-line sales of the product should not be a few cents. If you click on ads to make money, advertising hits the big trend is becoming less and less. Every time the price of clicks may be as low as a few of the poor. 100 viewers, advertising revenue and receive e-commerce sites, a large gap. But standing on a point of view, though difficult to rely on advertising, but if successful, it has great potential. Google is relying on advertising, there are many Web sites. Not long ago, The New York Times online edition has just been canceled subscription fees, all of the content free of charge, is also profits to online advertising model. Rely on advertising to make money, you can consider three directions. First, you have unique skills, be able to attract a large number of low-cost traffic. Like Google, has become the most Internet portal, will go to find information. The New York Times, a large number of exciting content, and so many user groups. These sites have their own unique place that can attract massive flow of cheap. There is a car dealer to provide free Web site of the purchase price. Such information is usually confidential, few people will be free to tell you, because it will be profitable dealers. Station to spend money to buy the information, free of charge on their Web site. The results of car enthusiasts to his Web site as a reliable source of information and increased traffic. The resulting advertising revenue. The second direction is to attract highly accurate flow of commercial value. The more general theme of the site, the more entertainment, advertising, the lower the price. Google Adsense is not only a kind of PPC bidding, but also deal directly with the advertisers. If your Web site traffic are some of the specific group of people who love and have spending power, advertisers are willing to pay a higher price. I have a friend in Singapore, running a BMW car forum, several members also are not many. However, the site of the flow is the money class, have more spending money. So some companies, such as credit card company, very high willingness to take on this Web site advertising. Third, relying on advertising to make money may also consider a variety of channels. Some ads mentioning is the head of Google Adsense, in fact may also consider other means, such as a deal directly with the advertisers, to participate in the League Web site is a way. These ads are not the way the conflict, it should be in the experimental site, to see a maximum yield. Advertisers and direct trade is the most cost-effective, but small and entertainment sites have been very difficult for advertisers to watch, so to return to the former two points, or flow, or group of users precise positioning.