This morning and saw a few browser-related news:
1, AOL announced that Netscape Communicator death
2, Baidu acquisition rumors flying browser
3, the Firefox browser downloads mark a breakthrough 500,000,000
4, Microsoft is about to release IE8 Beta1, to invite in Developer
A first analysis of Netscape's life and death
Netscape browser in December 15, 1994 for the first time, it was the total browser market. The most brilliant, it has a browser market share of 90% of the market value of 80 million. However, Microsoft will soon release the IE browser, three years later, IE browser over the Netscape share. Netscape began to decline until the recent death.
Netscape decline Why? Why did it die?
A, Microsoft was scared of failure
Microsoft's bundling of IE is of course a powerful windows, and Netscape strong in the face of Microsoft, went so far as to be afraid of their own, and the weak so as to the state, then that is the case. Even if the lawsuit wins, Netscape has lost momentum, it is placing itself in a position of the victims, as he will become victims.
No one in the Horse, is the key to your own thinking focus on what the top. If you focus their attention you do not want the above, you will be you do not want.
B, America Online was the Gaosi
America Online acquired Netscape after Netscape's team estimated that no more thoughts on Microsoft and the fight. America Online and then a big booth, can refuse to Netscape who spend a great mind, so Netscape's death is a natural thing.
A 100 percent acquisition of the Internet is very dangerous because to do so soon, is likely to happen:
1, became the head of the original work, was active from the state of mind to cope with change, and may be in the Cao Ying-bearing in mind.
2, the original team could be quickly dissolved, and then secretly from the head of the new leadership of the polymer to do a new project
It is said that in the case of mergers and acquisitions, are 70 percent ended in failure, I think the Internet will be a higher proportion of the industry. Throughout the years of the Internet company mergers and acquisitions at home and abroad, this is the end.
Second, Baidu analysis of the travel and the success of the browser
Tour to the browser using IE as the core, but why it can be so successful? It tells us a very real philosophy of the Internet: the user experience than the innovative technology innovation is more important!
Baidu is a success, Baidu's success is not as Baidu, said the success of technology, many have seen before Baidu's search engine source code friend said, Baidu's technology really bad, and his imagination was far worse.
Baidu's technology really bad, but Baidu has been able to let the outside world the impression that he's a very powerful technology, which is Baidu user experience and the success of the marketing success of doing.
Baidu's acquisition of hao123, its even more striking example of this philosophy of the Internet, the user experience is really important than technology. Because users like you, because you are not highly technical, but you can bring real benefits come from the user.
Third, continue analysis of the success of the Firefox browser!
Ning know there is Tiger Hill, Hushan bias line!
First of all, we should admire the Firefox browser courage, and then we come back and sentiment analysis of the success of the Firefox browser:
A, to promote open-source Firefox strong
The success of the Firefox browser, to a large extent because of its open source strategy, to make it open source become more powerful because open source has attracted the world's numerous technical personnel to help free the sound and strong.
In this regard, we can become aware of the Internet to a philosophy: to make low-cost open-source can be a powerful fast!
Firefox is a successful example of just SUN been spent 1,000,000,000 U.S. dollars to buy the mysql is the case.
B, a very important business model:
Although the open source Firefox browser is, but the Firefox browser has always been to make money, of course, his strategy to make money and a different Netscape browser. Netscape's decline is because on the one hand, in front of the analysis of the reasons, on the other hand because of its pricing strategy.
Free is not a business model, but the free market model is the best! Free use of strategies to attract so many people to help you spread word-of-mouth, and then use reasonable means Bujue Zhong profit, which is the Internet industry as a clever means of making money.
Firefox's business model: the browser to the search engine brought huge traffic from search engines where to get their share of advertising revenue!
C, study Gui Guzi is also important:
Firefox is not from where google cents, and the use of the Internet in all of the competitive relationship between the big brothers to help Google also spend a lot of money in the world to promote. This is a very clever act, China Spring and Autumn when the winds of Su Qin. Su Qin on the relationship between the countries, clever deal on when the six-nation prime minister, Su Qin Gui Zhang Yi is the son of his disciples, so mixed in the Internet arena, Gui-learning is very useful.
Network not only the political arena, there is a natural arena in the gang, there is natural competition between gangs, to make good use of all the political arena of competition between the boss and you can also become the Internet's Wei Xiaobao!
Fourth, the final analysis, Microsoft is about to release IE8 Beta1
The rise of Google, Microsoft is so out of sorts, the rise of Firefox, Microsoft has more of the other in a bad mood, go out of sorts in a bad mood, want access to the Internet in the area, alone is not strong, so Tiandaochouqin, Microsoft has just released IE7. 0, IE8.0 now started inside, and this should be hard to learn.
Microsoft IE8.0 have not seen, I do not know how many to innovation, the Internet industry, diligence is very important, more important innovation, and innovation is not just technology innovation and, more importantly, marketing and user experience innovation!
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